Organizing Business Breakfasts: Keys to Success

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More and more frequently, clients are hiring an office breakfast service. It is a way to liven up or make a break in a work meeting.

We recently talked about "Delivery Food" in general and the Delivery we do in Artigot Catering in particular, but today we want to focus on business breakfasts.

For us it has a sentimental component because it was our gateway into the world of corporate catering. In 2010 we opened a restaurant in a business park in the Polígono de Julián Camarillo in Madrid. From there we started serving breakfasts to companies in the business park itself and to companies and institutions in the surrounding area of the industrial park.

Advantages

Evidently, for companies, these breakfast services in their offices have several advantages:

1.- Convenience: your employees do not waste time traveling to a space to hold the meeting.

2.- Economy: breakfast is cheaper than a meal and space does not have to be paid for.

Image: a coffee can enhance the corporate image, it can be very original and attractive for the clients invited to the meeting or for the workers themselves who feel valued by their company.

Business breakfast format

Tableware or disposable material? With or without waiter?

The answer is obvious: it will depend on the reason for the meeting.

Disposable material is more economical, transportation is reduced by half since nothing has to be picked up again, but it has a different image.

In the same way, the waiter is an additional cost, but also provides another image, not only because he serves the diners, but also because he collects and keeps the space clean. Although there are times when what is sought is privacy or to keep the service ready for several hours, so it is preferred that the waiter is not present.

But it is important that there is always a waiter when there are many diners, so that the service is not complicated with queues, cleaning and collection etc.. In Artigot from 60 diners we include in the price the cost of the waiter.

Menu

And the gastronomic proposal?

That's where there may be more variety.

Artigot's basic breakfast for delivery includes coffee, orange juice and pastries.

From this basic coffee, you can expand as much as you want in several sections:

  • Natural juices: orange, orange and strawberry, mango and banana, "green" (apple, cucumber, spinach) ..., the variety required.
  • Fruit in different forms: whole pieces, skewers, fruit salads, fruit salads...
  • Handmade pastries, baked, with filling, doughnuts, churros...
  • Assorted yogurts, with different toppings (muesli, cereals, red fruits, freeze-dried fruits...).
  • Savory: here the offer expands from entrepans with a great variety of filling ingredients such as mini sandwiches, inglesitos, petit pains, chapatitas, toast..., to cheeses, Iberian meats, hummus, montaditos..., depending above all on the time of breakfast, which can end up looking more like a brunch if it goes past noon.

It is important for logistical reasons if you want hot products made on the spot, because you would have to bring machinery and a cook.

Beverages: carbonated and non-carbonated water, various soft drinks (we understand that alcohol is not an alcoholic beverage).

breakfast).

Business breakfast set-up

And how is breakfast presented?

This is where the greatest differentiation can occur.

It will depend on the budget (of course!) and the available space.

The waiter must always be at the table where the coffee (and drinks if necessary) is located and the rest can be prepared as self-service for the diners, at tables with easy access and the food arranged by groups of products. High support tables are advisable.

The breakfasts that CREA_ tastinglab organizes for its customers are spectacular, and not just me: you can ask Suntory, Lenovo or Abbot, for example.

We have to admit that since we have CREA, Artigot's breakfast concept has improved a lot. Since it is not the most profitable service, at least it can be the most careful, can't it?

We love to have breakfasts at the client's facilities, because we know that it is a great way to build customer loyalty and get to do many more events with them.

Would you like to order breakfast at your company's offices? Contact with us

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